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Meet ShaChena

Driving Entrepreneurial Success through Strategic Coaching and Consulting

Quoted as “The Walking 411” in business by The Daily News, ShaChena Gibbs is a seasoned business strategist, trainer, and author, dedicated to empowering women home business professionals worldwide through online platforms and live events.

Based in New York, ShaChena is the founder of Real Sisters Rising Women Business Association and has been providing firm assistance to help women entrepreneurs grow profitable businesses from home since expanding her coaching practice in 2015.

Her passion for empowering women stems from her journey as a single mother to Diamond and Destiny, driving her to create opportunities for women to achieve financial independence through entrepreneurship.

Books

  • Author of The CEO System: Building Business Mastery
  • Co-author of Confessions of a Welfare Mom and Confessions of a Domestic Violence Survivor
  • Former contributing writer for Change Gospel Newspaper and blog contributor for The Toilet Paper Entrepreneur and Identity Online Magazine.
  • and several other publications.

Awards & Honors

  • Pain of a Blaque Woman….. Still I Stand!
  • The Black Wall Street Award
  • Unlock Your Dreams Award 2008 & 2013

ShaChena’s entrepreneurial journey began with a desire to balance motherhood and financial stability, leading her to establish a thriving monthly membership platform in 2003. What started as a Yahoo Group evolved into Real Sisters Rising Women Business Association, connecting women globally and fostering professional growth through collaboration and shared learning.

Her expertise spans direct sales, marketing strategies, strategic business development, and professional development, earning her national recognition and accolades such as The Black Wall Street Award and multiple Unlock Your Dreams Awards.

As a business coach and strategist, ShaChena is committed to helping women entrepreneurs build profitable businesses from home. With over two decades of experience in navigating both failures and successes, she shares her insights to help clients avoid common pitfalls and achieve sustainable growth. Her approach focuses on creating systems, establishing a strong business foundation, and crafting personalized marketing strategies to expand reach and increase revenue.